search query: @freeterm BETRIEBSVERGLEICH, UNTERNEHMENSSTRATEGIE / total: 2
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| Author: | Bogan, C.E. English, M.J. |
| Title: | Benchmarking: a wakeup call for board members and CEO's too. (Board of Directors) |
| Journal: | Planning Review
1993 : VOL. 22:4, p. 28-33 |
| Index terms: | |
| Freeterms: | BETRIEBSVERGLEICH, UNTERNEHMENSSTRATEGIE KONKURRENZ |
| Language: | eng |
| Abstract: | Benchmarking the best practices of other firms can create a mandate for change by corporate boards of directors, and senior management. It can help the leadership identify what in the firm must change, and can provide them with a vivid picture of the end point after change. |
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