haku: @author Rosson, P. / yhteensä: 2
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| Tekijä: | Kirpalani, V. H. Reid, S. Rosson, P. |
| Otsikko: | Exporting to the United States: Management Implications for Small Manufacturers |
| Lehti: | Business Quarterly
1987 : FALL VOL. 52, No 2, p.104-108 |
| Asiasana: | EXPORTING SMALL BUSINESS USA |
| Kieli: | eng |
| Tiivistelmä: | The authors list four tasks, which each firm looking for export market entry must accomplish.They are; finding a market opportunity; assessing the resources; decision on appropriate administrative ways of dealing with exports; manning and managing the above export administration. The article gives the managerial implications important for successful export performance in the U.S. market.More study is recommended on a feature of adaptability as a key element for long rung successful operations. |
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