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| Tekijä: | Franke, N. Piller, F. T. |
| Otsikko: | Key research issues in user interaction with user toolkits in a mass customisation system |
| Lehti: | International Journal of Technology Management
2003 : VOL. 26:5-6, p. 578-599 |
| Asiasana: | Consumer information Innovation New products |
| Kieli: | eng |
| Tiivistelmä: | The objective of this paper is to set a research agenda in the field of user interaction with toolkits for mass customisation. From the literature and 15 exploratory expert interviews with leading pioneering companies the authors deploy four key research issues in this evolving field. |
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