Advertising

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cover from: Google Books
Sinnig, Julia
The role of origin of fame in influencer branding : a comparative analysis of German and Russian consumers
Julia Sinnig ; with a foreword by Univ.-Prof. Dr. Christoph Burmann.
2020
311239
isbn:9783658275433|isbn:365827543X|isbn:9783658275426
cover from: Google Books
Fashion and film : moving images and consumer behavior
Peter Bug, editor.
2020
311259
isbn:9789811395420|isbn:981139542X|isbn:9789811395413
cover from: Google Books
Digital and social media marketing : emerging applications and theoretical development
Nripendra P. Rana... [et al.], editors.
2020
311313
isbn:9783030243746|isbn:3030243745|isbn:3030243737|isbn:9783030243739
cover from: Google Books
Igelbrink, Jörg.
Perceived Brand Localness : An Empirical Study of the German Fashion Market
Jörg Igelbrink.
2020
311332
isbn:9783658287672|isbn:3658287675|isbn:3658287667|isbn:9783658287665
cover from: Google Books
Levin, Aron
Influencer marketing for brands : what YouTube and Instagram can teach you about the future of digital advertising
Aron Levin.
2020
311345
isbn:9781484255032|isbn:1484255038|isbn:9781484255025|isbn:148425502X
cover from: Google Books
Strategic innovative marketing and tourism : 8th ICSIMAT, Northern Aegean, Greece, 2019
Androniki Kavoura, Efstathios Kefallonitis, Prokopios Theodoridis, editors.
2020
326420
isbn:9783030361266|isbn:3030361268|isbn:303036125X|isbn:9783030361259
no cover image
Ammerman, William
The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning
Ammerman, William.
2019
273794
no cover image
Tybout, Alice
Kellogg on Branding in a Hyper-Connected World
Tybout, Alice.
2019
286283
cover from: Google Books
Finding New Ways to Engage and Satisfy Global Customers : Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC)
editors, Patricia Rossi and Nina Krey.
2019
311038
isbn:9783030025687|isbn:3030025683|isbn:9783030025694|isbn:3030025691|isbn:9783030025670|isbn:3030025675
cover from: Google Books
Process innovation in the global fashion industry
Byoungho Ellie Jin, Elena Cedrola, editors.
2019
311046
isbn:9781137523525|isbn:1137523522|isbn:9781137523518|isbn:1137523514
cover from: Google Books
Social commerce : consumer behaviour in online environments
Rosy Boardman [and three others] editors.
2019
311091
isbn:3030036170|isbn:9783030036171|isbn:3030036162|isbn:9783030036164
cover from: Google Books
Strategic innovative marketing : 6th IC-SIM, Pafos, Cyprus 2017
Damianos P. Sakas, Dimitrios K. Nasiopoulos, editors.
2019
311128
isbn:9783030160999|isbn:3030160998|isbn:9783030160982|isbn:303016098X
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