search query: @author Kerin, R. A. / total: 11
reference: 9 / 11
| Author: | Peterson, R. A. Kerin, R. A. |
| Title: | The effective use of marketing research consultants. |
| Journal: | Industrial Marketing Management
1980 : FEB, VOL. 9:1, p. 69-73 |
| Index terms: | MARKET RESEARCH |
| Language: | eng |
| Abstract: |
SCIMA