search query: @author Chapman, G. / total: 2
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Author: | Chapman, G. Johnson, E. |
Title: | The limits of anchoring |
Journal: | Journal of Behavioral Decision Making
1994 : DEC, VOL. 7:4, p. 223-242 |
Index terms: | DECISION MAKING LOTTERIES PREFERENCES |
Language: | eng |
Abstract: | Anchoring and adjustment is a pervasive bias in which decision makers are influenced by random or uniformative numbers of starting points. As a means of understanding this effect, we explore two limits on anchoring. In Experiments 1 and 2, implausibly extreme anchors close to the expected value of the lotteries evaluated. In Experiments 2 and 3, anchoring occurred only if the anchor and preference judgment were expressed on the same scale. |
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