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Author: | Abzari, M. Sanaie, A. |
Title: | The role of consumer behaviour in developing export market: the case of Iran's hand made carpet |
Journal: | Journal of International Selling and Sales Management
2000 : SPRING, VOL. 6:1, p. 43-51 |
Index terms: | Consumer behaviour Exports Markets Case studies Middle East Iran Industries |
Freeterms: | Furnishings |
Language: | eng |
Abstract: | This study reviews consumer behaviour from the point of view of developing export market in Iran, and the case study for country's major top non-oil export product, the "hand made carpet". In addition, discussed are some of the major issues with respect to Iran's hand made carpet which has a great effect on Iran's economy in accordance to its Third Socio-Economical Development Plan (1999-2003). |
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