haku: @author Gupta, S. / yhteensä: 25
viitteet: 11-20 / 25
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 otsikkovuositekijä
11.
Process innovation, product differentiation, and channel structure: strategic incentives in a duopoly
Marketing Science
1998 : VOL. 17:4, p. 301-316
 1998 Gupta, S.
Loulou, R.
12.
Logit demand estimation under competitive pricing behavior: an equilibrium framework
Management Science
1998 : NOV, VOL. 44:11 PART 1 OF 2, p. 1533-1547
 1998 Besanko, D.
Gupta, S.
Jain, D.
13.
Household heterogeneity and state dependence in a model of purchase strings: empirical results and managerial implications
International Journal of Research in Marketing
1997 : OCT, VOL. 14:4, p. 341-358
 1997 Gupta, S.
Chintagunta, P.
Wittink, D.
14.
Supply chain management in complex manufacturing (Materialplanung)
IIE Solutions
1997 : MAR, VOL. 29:3, p. 18-20,23
 1997 Gupta, S.
15.
A segment-level model of category volume and brand choice
Marketing Science
1996 : VOL. 15:1, p. 38-59
 1996 Dillon, W.
Gupta, S.
16.
Determinants of the choice between partial and comprehensive income tax allocation: the case of the domestic international sales corporation
Accounting Review
1995 : JUL, VOL. 70:3, p. 489-512
 1995 Gupta, S.
17.
Managerial judgment and forecast combination: an experimental study
Marketing Letters
1994 : JAN, VOL. 5:1, p. 5-17
 1994 Gupta, S.
18.
The Discounting of Discounts and Promotion Thresholds
Journal of Consumer Research
1992 : DEC, VOL. 19:3, p. 401-411
 1992 Gupta, S.
Cooper, L.G.
19.
Modeling integrative, multiple issue bargaining.
Management Science
1989 : JUL, VOL. 35:7, p. 788-806
 1989 Gupta, S.
20.
Resolving a conflict situation with a reference outcome : an axiomatic model.
Management Science
1988 : NOV, VOL. 34:11, p. 1303-1314
 1988 Gupta, S.
Livre, Z. A.
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