haku: @author Fahy, J. / yhteensä: 10
viite: 9 / 10
| Tekijä: | Bharadwaj, S.G. Varadarajan, P.R. Fahy, J. |
| Otsikko: | Sustainable competitive advantage in service industries: a conceptual model and research propositions. |
| Lehti: | Journal of Marketing
1993 : OCT, vol.57:4, p.83-99 |
| Asiasana: | COMPETITIVE ADVANTAGE BRANDS SERVICE INDUSTRIES MARKETING MODELS CORPORATE CULTURE INFORMATION TECHNOLOGY |
| Kieli: | eng |
| Tiivistelmä: |
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