haku: @indexterm COMPANY CARS / yhteensä: 18
viite: 2 / 18
Tekijä:Tierny, C
Otsikko:Defendant Daimler
Lehti:Business Week
2000 : AUG 7, VOL. 3677:1007, p. 18-21
Asiasana:CAR INDUSTRY
STRATEGY
COMPANY CARS
Kieli:eng
Tiivistelmä:With the company struggling, Schrempp's expansion strategy is under attack. Can he make investors swallow his moves downmarket? Juergen E. Schrempp is exasperated. The athletic CEO of DaimlerChrysler is a risk-taker who always trusts his instincts -- in the African bush or in the boardroom. To him, the need for bold moves is so evident that it's annoying when investors question his strategy.
SCIMA tietueen numero: 217496
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