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| Author: | Helgesen, S. |
| Title: | Building change from grassroots: the use of the web (Organisationsstruktur, organisatorische Aufgabenbildung) |
| Journal: | Planning Review
1995 : SEP-OCT, VOL. 23:5, p. 37-40 |
| Index terms: | |
| Freeterms: | AUFGABENERWEITERUNG, LEITUNGSDELEGATION |
| Language: | eng |
| Abstract: | Using the organic model of a web, this author analyzes several examples of successful change. He explores how innovative companies are making optimal use of the strengths, ideas, and talents of people at every level. After all, most customers are going to be interacting with people on the frontlines, people at the grassroots in an organizational, rather than with those on the executive committee. |
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