Author: | Haag, J. |
Title: | Kundendeckungsbeitragsrechnungen. (!Key-account management) |
Journal: | Betriebswirtschaft
1992 : VOL. 52:1, p. 25-39 |
Index terms: | CUSTOMERS PROFIT CENTRES MARKETING MANAGEMENT |
Language: | ger |
Abstract: |
SCIMA
Author: | Haag, J. |
Title: | Kundendeckungsbeitragsrechnungen. (!Key-account management) |
Journal: | Betriebswirtschaft
1992 : VOL. 52:1, p. 25-39 |
Index terms: | CUSTOMERS PROFIT CENTRES MARKETING MANAGEMENT |
Language: | ger |
Abstract: |