| Author: | Bone, P.F. Ellen, P.S. |
| Title: | The Generation and Consequences of Communication-evoked Imagery |
| Journal: | Journal of Consumer Research
1992 : JUN, VOL. 19:1, p. 93-104 |
| Index terms: | COMMUNICATION CONSUMER RESEARCH CONSUMER BEHAVIOUR |
| Language: | eng |
| Abstract: |
SCIMA