| Author: | Power, C. Driscoll, L. Bohn, E. |
| Title: | Smart selling |
| Journal: | Business Week
1992 : AUG. 3, No. 3266-596, p. 38-40 |
| Index terms: | CUSTOMERS SALES CORPORATE STRATEGY |
| Language: | eng |
| Abstract: | Analysis of new approach to customer service and salespeople training to boost retail sales in US. Sharp competition. Focus on the customer. Customer satisfaction. Smart selling. Surveys. Business-to-business vendors. Making things easier. Graphs outline: keys to better selling. A Box: leaders in moves to ensure customer service and satisfaction. |
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