Author: | |
Title: | Plus points |
Journal: | Broadcast
1991 : AUG. 9, p. 16 |
Index terms: | |
Freeterms: | Television industry, France, Cable television |
Language: | eng |
Abstract: | Analysis of French Canal+ pay-TV channel. Its diversification. Pay-TV customers. Target audience. Penetration of non-pay channels with advertising. Audience levels and appreciation. Low rating programmes. Material transmitted. Subscribers. Competitions. Monthly magazines. Letters. Evidence of its success. |
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