Author: | |
Title: | Large kitchen appliances in Germany |
Journal: | Market Research Europe
1994 : NOV, VOL. 26:11, p. 137-176 |
Index terms: | PRICES DEALER SPREADS BRANDS |
Language: | eng |
Abstract: | This report considers the West German market for five categories of white goods used in the kitchen: cooking appliances, domestic microwave ovens, refrigeration appliances, washers and dryers, and dishwashers. Products specifically designed for and marketed to the commercial sector are excluded. Nevertheless the moment of overlap is inevitable at the upper end of the size scale of household appliances. cooking appliances includes several main product groups. |
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