Author: | Gadrey, J. |
Title: | The embeddedness of service "products" in value systems |
Journal: | Journal of Socio-Economics
1994 : VOL. 23:3, p. 261-271 |
Index terms: | SOCIOLOGY SERVICE PRODUCTS |
Language: | eng |
Abstract: | The definition and measurement of productivity is a controversial issue in many service activities. In this article , it is argued that the core of the difficulty lies in the embeddedness of the "product" - considered as social construction - in different value systems. The case of insurance is specifically treated. Moreover, the greater-than-average uncertainty encountered in service provision and the frequent irreversibility of the transaction help to explain the fuzziness of the product concept. |
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