Author: | Hendry, J. Hope, V. |
Title: | Cultural change and competitive performance |
Journal: | European Management Journal
1994 : DEC, VOL. 12:4, p. 401-406 |
Index terms: | CULTURE CHANGE STRATEGY |
Language: | eng |
Abstract: | Against a background of management literature which advocated cultural change to increase corporate competitive performance (such as Peters and Watermman's In Search of Excellence), the authors explore four components of the problem of bringing about cultural change to produce major strategic shifts - a problem which has proved difficult to solve in the last decade. For example , a web of organizational properties and practices acts to protect the existing culture. |
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