| Author: | Evans, R. H. |
| Title: | Inter-bank perceptions: a marketing application of discriminant analysis. |
| Journal: | Journal of the Operational Research Society
1978 : 7 JUL VOL.29 p.661-665 |
| Index terms: | BANK MARKETING INTERFIRM COMPARISONS |
| Language: | eng |
| Abstract: |
SCIMA