Author: | Faber, N. Drosten, M. |
Title: | Ist Hoffnung verkäuflich? *FABER |
Journal: | Absatzwirtschaft
1995 : MAY, p. 15-17 |
Index terms: | LOTTERIES PRODUCT POLICY MARKETING MIX DIRECT SELLING DISTRIBUTION CHANNELS GERMANY |
Language: | ger |
Abstract: |
SCIMA