| Author: | Duboff, R. Carter, C. |
| Title: | Reengineering from the outside in |
| Journal: | Management Review
1995 : NOV, VOL. 69:11, p. 42-46 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSPOLITIK, ORGANISATIONSWANDEL UNTERNEHMENSANPASSUNG |
| Language: | eng |
| Abstract: | Overused to the point of near exhaustion , the term 'reengineering' should not be retired. It is time to start viewing reengineering as a way to enhance a company's growth, as long as that company remembers to focus on the customer, putting the outside needs before internal ones. |
SCIMA