Author: | Felenbok, J. P. |
Title: | Reducir la complejidad, modo de empleo. |
Journal: | Harvard-Deusto Marketing & Ventas
1996 : ENE-FEB, 12,p.18-21 |
Index terms: | PRODUCT POLICY PRODUCT VARIETY PRODUCTS COMPLEXITY |
Language: | spa |
Abstract: |
SCIMA
Author: | Felenbok, J. P. |
Title: | Reducir la complejidad, modo de empleo. |
Journal: | Harvard-Deusto Marketing & Ventas
1996 : ENE-FEB, 12,p.18-21 |
Index terms: | PRODUCT POLICY PRODUCT VARIETY PRODUCTS COMPLEXITY |
Language: | spa |
Abstract: |