Author: | Barkin, T. Staffan Hertzell, O. Young, S. |
Title: | Enfrentarse a competidores de bajos costes: ejemplos del mercado aereo |
Journal: | Harvard-Deusto Marketing & Ventas
1996 : SEP-OCT, 16,p.18-22 |
Index terms: | COMPETITION |
Language: | spa |
Abstract: |
SCIMA