| Author: | Zemke, R. |
| Title: | Vencedores y vencidos en la revolucion del servicio |
| Journal: | Harvard-Deusto Marketing & Ventas
1997 : SEP-OCT, 22,p.60-65 |
| Index terms: | SERVICE QUALITY SERVICE CLIENTS CUSTOMERS CUSTOMER RELATIONS |
| Language: | spa |
| Abstract: |
SCIMA