| Author: | Baker, M.J. Becker, S.H. |
| Title: | Pioneering new geographical markets |
| Journal: | Journal of Marketing Management
1997 : JAN,FEB,APR, VOL. 13:1-3, p. 89-104 |
| Index terms: | ENTRY CONDITIONS EXPORT MARKETING |
| Language: | eng |
| Abstract: |
SCIMA
| Author: | Baker, M.J. Becker, S.H. |
| Title: | Pioneering new geographical markets |
| Journal: | Journal of Marketing Management
1997 : JAN,FEB,APR, VOL. 13:1-3, p. 89-104 |
| Index terms: | ENTRY CONDITIONS EXPORT MARKETING |
| Language: | eng |
| Abstract: |