Author:Stewart, D.
Title:Domestic competitive strategy and export marketing strategy: the impact of fit on the degree of internationalisation for SMEs
Journal:Journal of Marketing Management
1997 : JAN,FEB,APR, VOL. 13:1-3, p. 105-117
Index terms:SMALL BUSINESS
INTERNATIONALIZATION
COMPETITIVENESS
MARKET STRUCTURE
EXPORT MARKETING
Language:eng
Abstract:
SCIMA record nr: 163698
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