Author: | Giddy, I. H. |
Title: | The demise of the product cycle model in international business theory. |
Journal: | Columbia Journal of World Business
1978 : 1 SPR VOL.13 p.90-97 |
Index terms: | INTERNATIONAL BUSINESS |
Language: | eng |
Abstract: |
SCIMA
Author: | Giddy, I. H. |
Title: | The demise of the product cycle model in international business theory. |
Journal: | Columbia Journal of World Business
1978 : 1 SPR VOL.13 p.90-97 |
Index terms: | INTERNATIONAL BUSINESS |
Language: | eng |
Abstract: |