| Author: | Vaghefi, R. Huellmantel, A. |
| Title: | Strategic leadership at General Electric |
| Journal: | Long Range Planning
1998 : APR, VOL. 31:2, p. 280-294 |
| Index terms: | LONG RANGE PLANNING STRATEGIC MANAGEMENT LEADERSHIP |
| Language: | eng |
| Abstract: | In the April 28, 1997 issue of Fortune the General Electric Company was announced as the most valuable Company in the world with market capitalization of $169.4 billion. The success of this remarkable company over the last 50 years has inspired this article. This record was achieved not by one but by four generations of superb chief executive officers. To review the role played by strategic planning concept and its adaptation to 50 years of changing domestics and global market conditions in this success. |
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