| Author: | Harrell, S. G. Taylor, E. D. |
| Title: | Modeling the product life cycle for consumer durables. |
| Journal: | Journal of Marketing
1981 : Fall, Vol. 45:4, p. 68-75 |
| Index terms: | PRODUCT LIFE CYCLE CONSUMER DURABLES MARKETING MODELS |
| Language: | eng |
| Abstract: |
SCIMA