| Author: | Haugland, S. A. |
| Title: | Factors influencing the duration of international buyer-seller relationships |
| Journal: | Journal of Business Research
1999 : NOV, VOL. 46:3, p. 273-280 |
| Index terms: | Companies Models Theories Norway USA Japan |
| Language: | eng |
| Abstract: | This paper examines the factors influencing the duration of international buyer-seller relationships. There is presented a comparison btw. long-term and short-term relationships. The relationship duration hypotheses are tested empirically by using longitudinal data from relationships btw. Norwegian exporters and importers in the U.S. and Japan. |
SCIMA