Author: | Werbach, K. |
Title: | Syndication: The emerging model for business in the Internet era |
Journal: | Harvard Business Review
2000 : MAY/JUN, VOL. 78:3, p. 85-93 |
Index terms: | Internet Electronic commerce Strategic management Trends Planning USA |
Freeterms: | Syndication e-commerce e-business |
Language: | eng |
Abstract: | There's no question that the Internet is overturning the old rules about competition and strategy. But what are the new rules? Many of them can be found in the concept of syndication, a way of doing business that has its origins in the entertainment world but is now expanding to define the structure of e-business. As companies enter syndication networks, they will need to rethink their products, relationships, and even their core capabilities. |
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