| Author: | Hirschman, E. C. Holbrook, M. B. |
| Title: | Hedonic consumption : emerging concepts, methods and propositions. |
| Journal: | Journal of Marketing
1982 : SUMMER, VOL. 46:3, p. 92-101 |
| Index terms: | CONSUMER BEHAVIOUR CONSUMPTION PRODUCTS |
| Language: | eng |
| Abstract: |
SCIMA