Author:Rosanas, J. M.
Velilla, M.
Title:Loyalty and Trust as the Ethical Bases of Organizations
Journal:Journal of Business Ethics
2003 : APR II, VOL. 44:1, p. 49-59
Index terms:BUSINESS ETHICS
ORGANIZATION
MANAGEMENT THEORY
MOTIVATION
TRUST
Language:eng
Abstract:The last years of the 20th Century have been somewhat contradictory with respect to values like loyalty, trust or truthfulness. On the one hand, (often implicitly, but sometimes very explicitly), self-interest narrowly defined seems to be the dominant force in the business world, both in theory and in practice. On the other hand, alliances, networks and other forms of cooperation have shown that self-interest has to be at least "enlightened". The academic literature has reflected both points of view, but frequently in an ambiguous way, since the concepts of loyalty and trust are somewhat elusive and equivocal. This paper attempts to analyze the concept of loyalty in depth, examining the different conceptions about the word that can be found in the literature.
SCIMA record nr: 248356
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