| Author: | Becker, U. Nowak, H. |
| Title: | The everyday-life-approach as a new research perspective in opinion and marketing research. |
| Journal: | European Research
1983 : JAN, VOL. 11:1, p. 20-29 |
| Index terms: | MARKET RESEARCH OPINION POLLS |
| Language: | eng |
| Abstract: |
SCIMA