| Author: | Piekkari, R. Welch, C. |
| Title: | Reflections on using qualitative research methods in international business |
| Journal: | Liiketaloudellinen aikakauskirja
2006 : 4, p. 565-574 |
| Index terms: | methodology qualitative research international business case studies |
| Language: | eng |
| Abstract: | This article focuses on the challenges associated with interviewing corporate elites in international organizations and with conducting interview studies in multiple languages. Furthermore, the advantages of the case study as a research strategy are discussed. |
SCIMA