| Author: | Cattin, P. Gelfand, A. E. Danes, J. |
| Title: | A simple Bayesian procedure for estimation in a conjoint model. |
| Journal: | Journal of Marketing Research
1983 : FEB, VOL. 20:1, p. 29-35 |
| Index terms: | BAYESIAN STATISTICS ESTIMATION CONJOINT ANALYSIS |
| Language: | eng |
| Abstract: |
SCIMA