| Author: | Andreani, J. C. |
| Title: | Le marketing pharmaceutique a l'heure de la communication = Pharmaceutical marketing and communication. |
| Journal: | Revue Francaise du Marketing
1983 : AUG-OCT, 95, p. 49-50 |
| Index terms: | PHARMACEUTICAL INDUSTRY MARKETING COMMUNICATION |
| Language: | fre |
| Abstract: |
SCIMA