| Author: | Harris, C. E. Still, R. S. Crask, M. R. |
| Title: | Stability or change in marketing methods. |
| Journal: | Business Horizons
1978 : 5 OCT VOL.21 p.32-40 |
| Index terms: | MARKETING |
| Language: | eng |
| Abstract: |
SCIMA
| Author: | Harris, C. E. Still, R. S. Crask, M. R. |
| Title: | Stability or change in marketing methods. |
| Journal: | Business Horizons
1978 : 5 OCT VOL.21 p.32-40 |
| Index terms: | MARKETING |
| Language: | eng |
| Abstract: |