Author: | Cooper, R. G. |
Title: | Most new products do succeed. |
Journal: | Research Management
1983 : NOV-DEC, VOL. 26:6, p. 20-25 |
Index terms: | NEW PRODUCTS TECHNOLOGICAL INNOVATION DATA ANALYSIS R&D |
Language: | eng |
Abstract: |
SCIMA
Author: | Cooper, R. G. |
Title: | Most new products do succeed. |
Journal: | Research Management
1983 : NOV-DEC, VOL. 26:6, p. 20-25 |
Index terms: | NEW PRODUCTS TECHNOLOGICAL INNOVATION DATA ANALYSIS R&D |
Language: | eng |
Abstract: |