Author: | Lazer, W. Lugmani, M. Quraeshi, Z. |
Title: | Product rejunevation strategies. |
Journal: | Business Horizons
1984 : NOV/DEC, VOL. 27:6, p. 21-28 |
Index terms: | PRODUCT LIFE CYCLE PRODUCT DEVELOPMENT |
Language: | eng |
Abstract: |
SCIMA
Author: | Lazer, W. Lugmani, M. Quraeshi, Z. |
Title: | Product rejunevation strategies. |
Journal: | Business Horizons
1984 : NOV/DEC, VOL. 27:6, p. 21-28 |
Index terms: | PRODUCT LIFE CYCLE PRODUCT DEVELOPMENT |
Language: | eng |
Abstract: |