| Author: | Anttila, M. Möller, K. |
| Title: | Conjoint analysis models in explaining consumer price utility structures. |
| Journal: | Liiketaloudellinen aikakauskirja
1984 : VOL. 33:4, p. 379-404 |
| Index terms: | CONJOINT ANALYSIS CONSUMER CHOICE PRODUCT PREFERENCE PRICES |
| Language: | eng |
| Abstract: |
SCIMA