| Author: | Coppett, J. I. Voorhees, R. D. |
| Title: | Telemarketing: supplement to field sales. |
| Journal: | Industrial Marketing Management
1985 : AUG, VOL. 14:3, p. 213-216 |
| Index terms: | TELEPHONE SELLING MARKETING MIX |
| Language: | eng |
| Abstract: |
SCIMA
| Author: | Coppett, J. I. Voorhees, R. D. |
| Title: | Telemarketing: supplement to field sales. |
| Journal: | Industrial Marketing Management
1985 : AUG, VOL. 14:3, p. 213-216 |
| Index terms: | TELEPHONE SELLING MARKETING MIX |
| Language: | eng |
| Abstract: |