Author: | Carson, D. J. |
Title: | The challenge of teaching marketing to small businesses. |
Journal: | European Journal of Marketing
1985 : VOL. 19:5, p. 42-53 |
Index terms: | SMALL BUSINESS MARKETING TEACHING METHODS |
Language: | eng |
Abstract: |
SCIMA
Author: | Carson, D. J. |
Title: | The challenge of teaching marketing to small businesses. |
Journal: | European Journal of Marketing
1985 : VOL. 19:5, p. 42-53 |
Index terms: | SMALL BUSINESS MARKETING TEACHING METHODS |
Language: | eng |
Abstract: |