| Author: | Zeithaml, C. P. Keim, G. D. |
| Title: | How to implement a corporate political action program. |
| Journal: | Sloan Management Review
1985 : WINTER, VOL. 26:2, p. 23-31 |
| Index terms: | POLICY MAKING BUSINESS-GOVERNMENT RELATIONS CORPORATE PLANNING PLANNING MODELS |
| Language: | eng |
| Abstract: |
SCIMA