Author: | Pinch, T. Clark, C. |
Title: | The hard sell : 'patter merchanting' and the strategic (re)production and local management of economic reasoning in the sales routines of market pitchers. |
Journal: | Sociology (London)
1986 : MAY, VOL. 20:2, p. 169-191 |
Index terms: | SALESMEN COMMUNICATION SALES PROMOTION |
Language: | eng |
Abstract: |
SCIMA