| Author: | Rosenberg, L. J. |
| Title: | Deciphering the Japanese cultural code. |
| Journal: | International Marketing Review
1986 : AUTUMN, VOL. 3:3, p. 47-57 |
| Index terms: | INTERNATIONAL MARKETING STRATEGY CULTURE JAPAN |
| Language: | eng |
| Abstract: |
SCIMA
| Author: | Rosenberg, L. J. |
| Title: | Deciphering the Japanese cultural code. |
| Journal: | International Marketing Review
1986 : AUTUMN, VOL. 3:3, p. 47-57 |
| Index terms: | INTERNATIONAL MARKETING STRATEGY CULTURE JAPAN |
| Language: | eng |
| Abstract: |