Author:
Title:Men's fragrances.
Journal:Retail Business
1987 : JUL, 353, p. 24-29
Index terms:PERFUMERY INDUSTRY
Language:eng
Abstract:A review of the men's fragrances market /the first since men's toiletries were covered in 1978/ covering market size, production, consumption patterns, manufacturers and brands, distribution and margins, advertising, promotion and packaging. The analysis anticipates an upswing and is accompanied by five Tables.
SCIMA record nr: 54279
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