Author: | O'Connor, J. T. |
Title: | Architecture : building corporate symbols. |
Journal: | Harvard Business Review
1988 : SEP-OCT, VOL. 66:5, p. 131-133 |
Index terms: | ARCHITECTURE CORPORATE IMAGE |
Language: | eng |
Abstract: |
SCIMA
Author: | O'Connor, J. T. |
Title: | Architecture : building corporate symbols. |
Journal: | Harvard Business Review
1988 : SEP-OCT, VOL. 66:5, p. 131-133 |
Index terms: | ARCHITECTURE CORPORATE IMAGE |
Language: | eng |
Abstract: |