| Author: | Dumaine, B. |
| Title: | Creating a new company culture |
| Journal: | Fortune
1990 : JAN 15, VOL. 121:2, p.55-58 |
| Index terms: | MANAGEMENT INDUSTRIAL PERFORMANCE COMPETITIVENESS USA |
| Language: | eng |
| Abstract: | Review of changes in corporate cultures to boost competitiveness. Role of CEO in changes. The vision needed. Role of the customer. Use of a consultant to turn a plant around. Rewards for employees. Use of a department or factory that does well as a type of university to encourage change. A Du Pont survey and flexible working hours. Importance of worker trust and creating a trusting environment. A Box outlines the keys to change. |
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