| Author: | Sommers, M. J. |
| Title: | The prospects for innovation. |
| Journal: | Marketing and Research Today
1991 : FEB, VOL. 19:1, p. 35-42 |
| Index terms: | NEW PRODUCTS SINGLE MARKET CONSUMER MARKETS MARKET RESEARCH |
| Language: | eng |
| Abstract: |
SCIMA
| Author: | Sommers, M. J. |
| Title: | The prospects for innovation. |
| Journal: | Marketing and Research Today
1991 : FEB, VOL. 19:1, p. 35-42 |
| Index terms: | NEW PRODUCTS SINGLE MARKET CONSUMER MARKETS MARKET RESEARCH |
| Language: | eng |
| Abstract: |